Health Economics and Outcomes Research (HEOR)

Health Economics and Outcomes Research (HEOR) is a vital field that leverages economic and statistical methods to assess the value and cost-effectiveness of healthcare interventions. It informs resource allocation decisions and aims to boost efficiency and affordability. HEOR, with its variety of study types, plays an increasing role in optimizing healthcare delivery and patient outcomes despite obstacles like data acquisition and complicated methods.

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New Updates to Level Up Your Healthcare Intelligence

May 22, 2023

"What is health economics and outcomes research? A primer for medical writers"

"Caitlin Rothermel, in her 2013 article titled 'What is Health Economics and Outcomes Research? A Primer for Medical Writers,' in the American Medical Writers Association Journal, provides an in-depth exploration of the field of Health Economics and Outcomes Research (HEOR). The author seeks to equip medical writers with the necessary understanding of HEOR as they increasingly encounter it in their work. The article provides an overview of health economics study design, key terms, and commonly used outcomes research approaches, while also comparing how health economics writing resembles and differs from traditional medical writing. Rothermel underscores the growing importance of HEOR in informing U.S health policy, both in the present and future."

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